Azteca Graphics partnered with El Elefantito Panadería to create a full brand identity inspired by Mexican heritage and the bakery’s signature elephant mascot. Drawing from the bold colors and intricate motifs of Otomi embroidery and Talavera tilework, the brand celebrates tradition while embracing playfulness. The visual system includes a cheerful elephant icon, warm typography, and versatile patterns applied across packaging, signage, and digital touchpoints. Every element was crafted to reflect the bakery’s artisanal quality, family values, and welcoming spirit making each visit feel like home.
We recently completed the brand rollout for El Elefantito Panadería, including custom packaging designs that bring the joyful identity to life in their storefront.
Branding
Storytelling
Cultural Inspiration
Logo Design
Packaging
Signage